Customer-Adaptive Web Interface for the Configuration of Products and Services (CAWICOMS)
CAWICOMS (Customer-Adaptive Web Interface for the Configuration of Products and Services with Multiple Suppliers) is a project founded by the European Union within the "Information Society Technology" Programme of the V Framework. It started July 1st 2000 and will end October 31st 2002.
The CAWICOMS project involves the following international partners: German Research Center for Artificial Intelligence, GmbH (DFKI), British Telecommunications plc., ILOG SA, Siemens AG, Telecom Italia S.p.A., University of Klagenfurt, University of Torino.
Focus of this project is to enable businesses to market complex customizable products and services by the new ways of electronic commerce. CAWICOMS will develop the technology for:
Role of the Intelligent User Interfaces group in CAWICOMS
Within the CAWICOMS project, the working unity of the Dipartimento di Informatica of the University of Torino (UTO) focuses its activity on the development of personalisation strategies exploited by the CAWICOMS Frontend, in order to customise the interaction with the user of configuration systems.
Several aspects of the interaction can be personalised: the layout of the interface, the amount of information to be displayed and the type of questions asked during the configuration of the product/service.
The first phase of the project will focus on the last aspect, which strongly depends on the user's knowledge level and interests, and is critical to the usability of the configuration system. The ultimate goal is to carry on the configuration process while limiting the number of questions asked to the user and avoiding questions which the user might not be able to answer.
As the user interface is dynamically generated during the interaction, the level of detail addressed during the configuration process will be continuously adapted to the most recent hypotheses about her/his knowledgeability and interests, therefore gaining an extremely reactive adaptation to the user's needs.
The generation of personalized user interfaces is performed by the CAWICOMS Frontend. The two main tasks performed by the Frontend are:
Both tasks can be personalised by exploiting specific strategies, given the information stored in the user model. In order to do that, the Frontend has to carry on the following activities: